Critical to Follow the Right Process when doing AI (Actionable Intelligence)

Use the SWAT Framework (Strategic questions, Wrangle data, Analyze, and Take action) This will be "business led analytics" where the questions are developed first. Then sponsors think about how they will Take action and the value of the intelligence is tracked. Finally the Wrangling of data and Analysis is done. Because its intelligence, it is fast! It needs to be, customers and ships can't wait... 

The team structure enables the right delivery. Since intelligence is always "optional" so you need a rapid response business team under the Business Answer Lead and a enterprise operational team with the Data Lead in charge who enables standardization. Business and IT need to work very carefully together. Too often, "data scientists" are hoisted with the entire job, but they lack business acumen/credibility, and don't enjoy data pipelining, so caught in between the leave. An entire organization has the right structure. This structure has been used by the best intelligence operators in the world. Verses the pure data scientist teams we are seeing today which were suggested by vendors/consultants with less stake in sustained business value as an outcome.